ReachForce

Contacts
Amy Hawthorne @ 512.327.9000, ext 7118
ReachForce
ahawthorne@reachforce.com

Caroline Traylor @ 512.241.2239
Porter Novelli
caroline.traylor@porternovelli.com

ReachForce Awarded Sixth Lead Generation Technology Patent

Company continues technology innovation, driving targeted lead generation software and data services

Austin, TX - ReachForce Inc., a worldwide provider of OnDemand software and data services for targeted lead generation, announced today it has been awarded a new technical and intellectual property patent for its Web-based lead generation system using data pre-emptive profiling. This newest patent award validates ReachForce’s innovations in developing leading edge technology for the B2B lead generation marketing and sales industry.

The current patent awarded is Patent Number 7,275,083, and refers to a Web-based system that generates customer leads through the use of pre-emptive profiling. The system is based on an application service model, with its programming accessible to users of the system through web browsers and the Internet.

"With this patent, ReachForce continues to establish itself as an innovator of technology-enabled services that fuel targeted lead generation for customers of all sizes," said Suaad Sait, CEO of ReachForce. "By delivering predictive analytics software and custom leads data services, we are continuing on our vision of eliminating the billions of dollars of waste in B2B marketing and selling caused by extreme inefficiencies in the availability and quality of data."

ReachForce’s current U.S. patents include patent Numbers 7,275,083; 7,120,629; 7,096,220; 7,082,427; 7,043,531 and 7,003,517. With six lead generation-focused patents awarded, ReachForce’s expanding portfolio of intellectual property and U.S. patents represents yet another proof point of its growing strength and market leading position.

About ReachForce
ReachForce, Inc. is a worldwide provider of OnDemand marketing automation products and services for role-based customer and prospect data. ReachForce’s revolutionary approach increases lead generation effectiveness and accelerates sales cycles by delivering high quality contacts based on roles and responsibilities, not just titles. ReachForce customers have experienced increased results by 20 to 30 times for every dollar spent on marketing and sales initiatives – maximizing the value of CRM investments. For more information on ReachForce, please visit www.reachforce.com.