

Customer data degrades at 2% per month.
-Marketing Sherpa
Email Campaigns to Current Customers
Did They Get It?
You have a database of every company that has ever purchased from you, great. When was the last time that information was updated? Is the contact the original purchaser or the manager from accounts payable? And most importantly do you have correct up-to-date contact information? Depending on the age of your database, your customer contacts could have changed positions, changed jobs or even died.
If you are cross selling to your current customers, the new product offering may be right for a current customer company, but is the person you are emailing to the right buying role for your new product or service?
Turn customer data into real marketing data using the following ReachForce Data Solutions:
Phone verify contact information for your customers with ReachForce Refresh. Refreshing your database ensures that all the right people will get an invite.
Looking to invite others within the company? ReachForce Discover can be utilized to augment customer records with additional buying roles in the company.