Today, online marketing is vital to any integrated marketing program. With so many new avenues for reaching prospective buyers, we as B2B Marketers have to think outside of the box to stand out in the crowd. From significant improvements in marketing program metrics to greater efficiencies in your sales funnel, employing new online marketing tactics can create immediate benefits, if done right.

In this collection of 30 online marketing tips from The B2B Lead, you will find information on the basics of SEO, optimizing your video for the web, boosting your blog using twitter, how to measure your online successes and much more. Here's a few of the included tips in this eBook:

1. Using Press Releases to Drive Web Traffic and Leads
2. Boost Your Google Juice with Link Bait
3. Invest in the Right Tools to Track the Metrics That Matter
4. Dive in and Jumpstart SEO With a Quick Start Plan
5. Practice Metrics-Based Copywriting
6. Twitter to Attract Readers to Your Blog

If you like what your see here, be sure to check out http://blog.reachforce.com for more B2B Marketing and Sales tips.